Science Communication Training: Developing an Impactful Message About Your Research/Project

Date: August 2, 2016 - August 2, 2016
Time: 1-3 p.m.
Location: Kellogg Biological Station, 3700 E. Gull Lake Drive, Hickory Corners, MI 49060
Contact: Julie Doll, jedoll@msu.edu, 269-671-5117

An average technical conference might run 800 papers, posters, and presentations. An average grad student might try to catch 30 of them—and bits of 10 more, slipping in and out of concurrent sessions. But what will they remember? This workshop is designed to help you to craft impactful messages that others will remember long enough to look up your work for future questions and collaborations.

Working in small teams of 2-3 the instructors will demonstrate how to distill your key ideas into a narrative or ‘story’ that will drive home the most important points of your research. That will make your work memorable. The instructors will also give you strategies for how to craft your ‘bar’ (or ‘elevator’) summary, about 45 seconds. 

Dr. Donata Defilippi does video production and communication training for federal agencies. In the early 2000’s, she produced two videos on LTER sites and the ILTER network. Evan Lee brings decades of professional storytelling performance and experience as a non-profit fundraiser to help presenters catch and keep the audience’s attention.

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